So many brand cross-promotions wind up feeling a bit shallow and opportunistic to me (embarassingly including a few from my past). Plus, there's always that funny, slightly awkward conversation when two brand managers first feel each other out to do a promotion. It got me thinking of it all as a kind of singles bar.
Claire!!! says
July 10, 2007 at 10:20 amWell, I think it is true. Some products like Orange Juice and Toothpaste just don’t mix well together. 🙂
Dabitch says
July 16, 2007 at 6:57 amLaughing myself silly here, there’s an endless supply of pickup lines and slightly kinky phrasings to choose from.