This cartoon sprung fully formed from a great post from Guy Kawasaki. I always learn something from Guy’s blog, so it’s a tribute of sorts to put together a cartoon entirely inspired by one of his posts.
Twitter can be overwhelming at first, like drinking through a firehouse. It definitely helps to understand the different archetypes there. Seek out the Mavens and Mensches.
But, more importantly, consider the type of Twitter user you want to be. Evolve beyond simple lifestreaming. Become a Maven or Mensch yourself. This is particularly essential for Brands. Tone down the overt selling, and inspire consumers by offering them something of real value.
Guy has a useful Twitter 101 primer.