This Week's Cartoon
Marketing Math
Marketers learning to speak the language of the CFO has been a running theme in my cartoons over the years. Even as marketing has become more data-driven, there’s still a gap between marketing and the rest of the organization. Last year, Mastercard CMO Raja Rajamannar brought his CFO Sachin Mehra to the Cannes Lions to give a joint talk on… Read More
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