CX is more than a department

A Capgemini study found that 75% of organizations believed themselves to be customer-centric.  Only 30% of customers agreed. The numbers were even more stark for consumer products companies — 80% believed they were were customer-centric and only 14% agreed. There’s a wide gap between what customers expect and what organizations deliver. Deloitte identified one of the key CX challenges that … Continue reading CX is more than a department