Visualizing the core values that propel Innosight
Innosight is a global strategy and innovation consulting firm founded by Clay Christensen, Harvard Business School professor and author of The Innovator’s Dilemma. Innosight is driven by a core set of values that guides their work with clients, with each other, and their mission of unleashing innovation. We created a marketoon series to bring those values to life.
The cartoons are part of the cultural onboarding of new employees and new clients. We also packaged the cartoons as large-size framed prints for Innosight offices in Boston, Singapore, Switzerland, India, and Japan.